Posted on June 18, 2013 9:32 AM
Artistry and Technology
The main point of a re-imagination of the Audi web site, AudiUSA.com, is to streamline the vehicle-shopping experience for consumers and to make it more engaging with a more “premium” feel that befits the Audi brand.
The completely new site features a simple and elegant design that embodies the Audi brand, the use of clear and immediate search powered by the Google Search Appliance, a cinematic configurator with dramatic imagery, and new-car inventory search that allows shoppers to find the perfect vehicle online at their local dealer.
Built on a cutting-edge platform, the web site seamlessly extends across digital platforms including smartphones and tablets.